Rasha – Oteek

Rasha is passionate for all kinds of content creation with a particular interest in Arabic. After years of working in Social Media Marketing – agency-side – Rasha joined Saad to launch Oteek and hopped into generating ideas, writing bilingual scripts, casting talents and sourcing props. Additionally, she happily handles illustration and typography.

Was I a creepy page admin? Or I was just really passionate about my job?

Was I a creepy page admin? Or I was just really passionate about my job?

Many years ago, I used to be the Social Media executive for a medium-sized agency. One of my clients was an electronics giant and had a Facebook page that focused on home appliances. Refrigerators, washing machines, dishwashers – all kinds...

November 18, 2020

Design Hot

Illustration Trends – November 2020

Let’s talk #vector #illustrations vs photos for your carousels. ✌️ Sure, you can edit photos, recolor it, remove its background, or crop it…but let’s face it, editing vectors is just faster and gives you a much more tailor-made look. Also, staying up-to-date...

November 8, 2020

Corporate Hot

Attention VS Attraction

A marketing philosophy developed many years ago by Saatchi & Saatchi and got us thinking about where would many social media campaigns from influencer collabs to engaging content fall. 💭 Which brand do you think are great examples of attraction?...

November 8, 2020

Author: Rasha

Was I a creepy page admin? Or I was just really passionate about my job?

Illustration Trends – November 2020

Attention VS Attraction

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